{"id":6692,"date":"2026-09-09T15:32:21","date_gmt":"2026-09-09T13:32:21","guid":{"rendered":"https:\/\/plano-wfm.com\/en\/?p=6692"},"modified":"2026-09-09T16:05:56","modified_gmt":"2026-09-09T14:05:56","slug":"digital-transformation-in-retail","status":"publish","type":"post","link":"https:\/\/plano-wfm.com\/en\/digital-transformation-in-retail\/","title":{"rendered":"Digital Transformation in Retail"},"content":{"rendered":"

Those who don\u2019t digitalize now<\/span>,<\/span> will lose customers in future.<\/span>\u00a0<\/span><\/p>\n

Many retailers think of digitalization first in terms of online shops, apps, or self-service options. That\u2019s understandable, because these technologies are the ones customers actually see. But digitalization is much more than just the digital customer interface. People who place orders online expect on-time delivery or the option to pick up in the store. Shoppers who research products in the webshop want all the key information available online or to receive expert advice in person. And everyone who walks into a store doesn\u2019t want to find empty shelves or wait in long checkout lines.<\/span>\u00a0<\/span><\/p>\n

For digital services to deliver their full potential, the behind-the-scenes processes must run smoothly. Inventory management, customer service, and <\/span>staff planning<\/a> need to be perfectly coordinated. The critical question is this: Are there enough staff on hand at the right times to advise customers, making sales, restocking, or processing click-and-collect orders?<\/span>\u00a0<\/span><\/p>\n

This shift is already reality, as recent figures show. According to a <\/span>Bitkom<\/a> study, 85% of retailers now sell both online and in physical stores. At the same time, 68% of those companies admit they still have work to do on their own digital transformations.<\/span>\u00a0<\/span><\/p>\n

The challenge is no longer simply adding another sales channel. Retailers must ensure that digital offerings and operational workflows mesh seamlessly. <\/span>Only then will digitalization become a true competitive advantage.<\/span>\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Those who don\u2019t digitalize now, will lose customers in future.\u00a0 Many retailers think of digitalization first in terms of online […]<\/p>\n","protected":false},"author":199,"featured_media":6693,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_trash_the_other_posts":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[3],"tags":[],"class_list":["post-6692","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/plano-wfm.com\/en\/wp-content\/uploads\/sites\/44\/2026\/09\/20260907-Header_WFM-Einzelhandel.jpg","_links":{"self":[{"href":"https:\/\/plano-wfm.com\/en\/wp-json\/wp\/v2\/posts\/6692","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/plano-wfm.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/plano-wfm.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/plano-wfm.com\/en\/wp-json\/wp\/v2\/users\/199"}],"replies":[{"embeddable":true,"href":"https:\/\/plano-wfm.com\/en\/wp-json\/wp\/v2\/comments?post=6692"}],"version-history":[{"count":2,"href":"https:\/\/plano-wfm.com\/en\/wp-json\/wp\/v2\/posts\/6692\/revisions"}],"predecessor-version":[{"id":6695,"href":"https:\/\/plano-wfm.com\/en\/wp-json\/wp\/v2\/posts\/6692\/revisions\/6695"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/plano-wfm.com\/en\/wp-json\/wp\/v2\/media\/6693"}],"wp:attachment":[{"href":"https:\/\/plano-wfm.com\/en\/wp-json\/wp\/v2\/media?parent=6692"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/plano-wfm.com\/en\/wp-json\/wp\/v2\/categories?post=6692"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/plano-wfm.com\/en\/wp-json\/wp\/v2\/tags?post=6692"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}